[{"data":1,"prerenderedAt":739},["ShallowReactive",2],{"item:\u002Froasteries\u002Fhow-to-roast-coffee-profitably-in-2026-with-luke-waite-of-pomelo-coffee-consulting":3,"platform:site":221,"more:\u002Froasteries\u002Fhow-to-roast-coffee-profitably-in-2026-with-luke-waite-of-pomelo-coffee-consulting":674},{"id":4,"title":5,"aiRevisedAt":6,"authors":7,"body":12,"canonical":144,"category":145,"categorySlugs":156,"cid":157,"cover":158,"description":164,"extension":165,"featured":166,"language":167,"meta":168,"navigation":169,"noindex":166,"ogImage":170,"path":171,"publishedAt":172,"readingMinutes":173,"recipe":144,"related":174,"revisedAt":144,"seo":209,"seoDescription":164,"seoTitle":5,"sortKey":144,"sources":210,"stem":214,"tagSlugs":215,"tags":216,"translations":217,"type":218,"url":219,"__hash__":220},"platformItems\u002Fplatform\u002Fitems\u002F53909.md","Luke Waite on Building a Profitable Roastery: Pricing, Sales, and the Core 7","2026-10-20T11:20:35.000Z",[8],{"name":9,"slug":10,"role":11},"Jordan Scott","jordan-scott","author",{"type":13,"value":14,"toc":132},"minimark",[15,19,22,25,30,55,59,64,67,70,73,76,80,83,91,94,97,101,104,111,114,117,120,124],[16,17,18],"p",{},"Operating a coffee roasting company demands far more than roasting skill. In recent years, green coffee, equipment, and labor costs have climbed steeply, pushing many owners to reconsider how they set prices so that the underlying numbers still work.",[16,20,21],{},"Luke Waite has seen that pressure from the inside. For four years he ran operations and sales at well-regarded Chicago specialty roasters, among them Metric Coffee and Passion House, before launching Pomelo Coffee Consulting, where he advises roasters on personnel, workflow, and financial management. He is also the author of a newly released book, “The Owner’s Manual: A Guide to Sustaining a Coffee Roaster,” which lays out the complete framework he applies with clients.",[16,23,24],{},"Waite appeared on the Coffee Think Tank Podcast to discuss where roaster profitability stands in 2026. 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