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Through him we can source and export Bolivian micro-lot coffees, including supplying ourselves as a US importer. We also bring in coffees from other countries, mainly in South America, via direct producer relationships we have built while serving as judges and organizers in nearly a dozen Cup of Excellence and other origin competitions. Our business and our customers have taught us much about the rewards, possibilities, and difficulties of direct trade.",[16,44,46],{"id":45},"the-logistics-scale-and-commitment-matter","The Logistics: Scale and Commitment Matter",[21,48,49],{},"From a logistical standpoint, direct trade functions best for roasters large enough to employ buyers who travel internationally to develop new direct-trade partnerships and sustain existing ones. 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A direct-trade partnership calls for regular contact and support from the buying side.",[16,57,59],{"id":58},"challenges-for-small-and-medium-roasters","Challenges for Small and Medium Roasters",[21,61,62],{},"Direct trade is most demanding for small- to medium-sized roasters that lack a substantial travel budget (or any travel budget at all) and are not bilingual. Roasters in this situation who try their own origin trip often end up speaking only with English-speaking exporters and purchasing whatever those exporters have on hand. Although roasters may call this direct trade, they frequently never met the farmer or her family. 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